La Selva Boutique Hotel
From Concept to Conversion: Building a Brand for La Selva Boutique Hotel
Photography
Print & Packaging
Branding, Web Design
La Selva Boutique Hotel, a hidden gem nestled in Mexico City's Condesa neighborhood, offers a unique blend of historic charm and modern comfort. Seyko Studios was entrusted with crafting a brand identity that mirrored the hotel's enchanting spirit, attracting discerning travelers and digital nomads seeking an authentic and enriching experience
Our Approach:
Brand Storytelling: We emphasized the hotel's unique blend of history, modern comforts, and a farm-to-table ethos. The brand narrative centered around the concept of a "home away from home," focusing on relaxation, productivity, and a connection to the local community.
Photography: Our photography captured the essence of La Selva: the elegant architecture, the lush courtyard, the inviting guest rooms, and the overall ambiance of tranquility.
Branding & Packaging: We developed a sophisticated yet approachable brand identity that reflected the hotel's unique character. This included designing bespoke packaging for the hotel's amenities, such as the farm-to-table breakfast offerings and their exclusive line of natural fragrances.
Guest Experience: We enhanced the guest experience by designing and producing high-quality amenities, such as luxurious bathrobes, locally sourced toiletries, and stylish travel accessories.
The Result:
Seyko Studios successfully crafted a brand identity that resonated with La Selva's target audience. The hotel became a sought-after destination for discerning travelers seeking a unique and enriching stay in the heart of Mexico City.